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From the world of Reefer Madness / In development

The Counter.

Same counter. Different stories.

A recurring social entertainment series set inside Venture Dispensary. One familiar perspective. An endless rotation of customers, employees, regulars, and conversations.

Coming to Instagram Reels · Facebook Reels · YouTube Shorts
Welcome to Venture

The films tell the bigger stories.
We catch what happens in between.

Inside the REEFER MADNESS anthology, Venture is a recurring place: a shop, a sign in the background, a conversation outside. The Counter walks behind that familiar counter—and stays there.

Another person walks up. A conversation begins. Maybe it's hilarious, awkward, absurd, or unexpectedly sincere. The location stays the same. The people keep it surprising.

People gathered at the Venture Dispensary counter.
Venture Dispensary / The Counter
Built for social. Built like a show.

Short episodes.
Long memory.

Compact, recurring episodes bring audiences back to Venture through Instagram Reels, Facebook Reels, and YouTube Shorts. Each visit stands on its own. Together, they build a world.

Employees become familiar. Regulars return. Relationships develop. Running jokes and callbacks reward the people who keep watching.

Inside the format
  • The same counter, environment, and camera perspective.
  • A familiar opening: “Welcome back to The Counter.”
  • A different customer, conversation, or unexpected moment.
  • Recurring personalities and stories that can continue across episodes.
One universe / Three connections

A place worth coming back to.

01 / The anthology

Reefer Madness

The larger human stories surrounding cannabis, told through an original short-film anthology.

Explore the anthology ↗
02 / The recurring place

Venture Dispensary

A fictional dispensary woven into the geography of the films. Sometimes central. Sometimes just a familiar sign.

03 / The social spin-off

The Counter

The people, personalities, and everyday chaos inside Venture. The films show the world. The Counter makes it feel lived in.

The worlds can cross

Another door
into the universe.

A memorable customer could become the center of a REEFER MADNESS film. A character from the anthology could return to Venture carrying a story the audience already knows.

Each property can stand alone. Watching both offers something extra: context. The social show can lead audiences into the films—and the films can bring them back to the counter.

The Counter / Coming soon

Welcome back
to The Counter.

Same counter. Different stories. See you at the counter.